|Crappie USA was formed in 1996 to purchase "Crappiethon" from Johnson Worldwide Associates. To establish and expand a family-oriented, cost effective and competitive arena for amateur and semi-pro crappie anglers as the foundation to promote and market products and services.|
Crappie/Panfish anglers are identified by the latest National Survey of Fishing by the Federal Fish and Wildlife agency as the largest freshwater fishing segment in America - 14.2 million. Representing 25% of the total freshwater market, these anglers spend an average of 27 days annually in pursuit of their favorite specie versus the next closest specie at 15 days. Prior to Crappie U5A, this market did not have any national promotional efforts to drive sales of its products and services.
Crappie USA Accomplishments:
First and largest crappie tournament organization in the world.
Founder of the American Crappie Association, the first and largest association of crappie anglers.
Established member publication - The Outdoor Journal Magazine.
Established crappie club affiliations.
Established the Crappie Kid's Fishing Rodeos - Free for youngsters 12 and under, conducted at every tournament site. Prizes to each youngster attending and all become eligible to win one of six (6) $2000 scholarships given away annually, total to date: Over $250,000.
Established Adult/Youth and Male/Female divisions within tournaments to further promote family fishing (presently represents 32% of total participants).
Introduced Semi-Pro Crappie Tournaments in 2000.
Co-Founder of the First TV show dedicated to crappie fishing Crappie University.
The first crappie organization to have mandatory catch and release in crappie tournaments.
Led a successful campaign to eliminate commercial fishing for crappie on Reelfoot Lake.
Helped to acquire grants for habitat restoration on Kentucky and Barkley Lakes.
Tournament and promotions held in eastern, central, south, southeastern and midwestern states.
Recognized by National Sponsors as one of the top promotional marketing companies in our industry.
Our sponsors and retailers have told us that the only segment of the freshwater fishing market experiencing sales growth over the past 5 years has been crappie/panfish.