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Worth Company

The Worth Company manufactures quality fishing tackle and fishing lure components, including split rings, casting spoons, spinner blades, clevises, swivels, beads and lure bodies. We have been producing custom wire forms for the fishing tackle industry for over 60 years. We also offer tools for fishing lure making, including wire forming tools and machinery, fly tying vises and split ring pliers.

To deliver the finest fishing tackle and fishing lure components in the world is no small undertaking. Variables in materials, manufacturing processes and finishing procedures provide obstacles along the way.

At the Worth Company, we go to extraordinary lengths to insure our fishing lure components are the finest anywhere. We manufacture our own tooling to exact standards, and obtain only the finest materials available for the particular application. And when it comes to finish - well, that's where we really shine.

"If you want a project done right, then you should do it yourself." That's our philosophy here at the Worth Company.

From the incredible attention to detail on every incoming order, to the rigorous final inspection process, it's the people here at Worth that make the difference. It's the people that are involved in the entire process... checking and verifying, and then checking again. It makes you feel good to know someone's in control!

The Worth Manufacturing Company has been the number one source of fishing lure and tackle components for tackle manufacturers for over 60 years. Major tackle manufacturers throughout the world look to us for quality materials and equipment because the Worth name stands for workmanship and value. Owned and Managed today by the third generation of the Worth family, the Worth Manufacturing Company continues to produce the finest fishing lure components available.

Number one by design.

We've remained the industry leader by doing what we do best; produce fishing lure components. It's the only business we've ever been in. Our years of experience and commitment to product performance and innovation allow us to offer you the products that set the standard for the fishing tackle industry.

Cost-efficient production capabilities.

Our state-of-the-art manufacturing facility in Stevens Point, Wisconsin is the industry's largest and most sophisticated. With complete in-house production facilities, we are able to perform all facets of the manufacturing process.

The end result of this technological superiority is that we can do more things, faster and in greater quantities, meaning greater cost savings to you.

Faster delivery and service.

By maintaining our high-volume, in-house operation we are better able to answer your needs. Our location and large inventory give us the ability to process your orders within 48 hours for faster delivery and better service.

The bottom line is Quality.

Together, our experience, industry commitment, high-volume production capacity, cost-efficiency and service all add up to the quality you get in every product from Worth.

Worth Company
Post Office Box 88
Stevens Point, Wisconsin
(715) 344-6081

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